Tag: CSD
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La Casera Company Bags Multiple Awards at the 2020 Marketing Edge Awards
It was indeed a night of glitz and glamour for major stakeholders in the Nigerian marketing industry when Marketing Edge rolled out the red carpet to celebrate innovation and creativity among outstanding brands and personalities in the country. The ceremony which took place recently, saw Smoov Chapman and Bold Franchise emerging as the biggest winners…
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Smoov Chapman Inspires the Nation with New TV Commercial
In consonance with celebrating the can-do attitude that drives the Nigerian youth, Smoov Chapman, one of the leading products by The La Casera Company launched a new campaign tagged: “The Flavour of Youth”. The campaign encourages consumers to show and express what they are made of through youthfulness and lifestyle. Flagging off the campaign, Senior…
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The LaCasera Company Plc: Obsessed with Satisfying Consumers
After a slight decline in 2016 and 2017, 2018 marked a growth point in the soft drinks industry. What do you think have been the main reasons for this success?To properly put things in the right perspective, permit me to relay some numbers. Trusted data has shown that between Dec 2017 and Dec 2018, the…